If you’ve read my previous post, you already know why I think you should move to Bayesian A/B testing. In this post, I give a short overview over the statistical models behind Bayesian A/B tests, and present the ways we implemented them at Wix.com — where we deal with a massive scale of A/B tests. I wrote some practical examples in Python along this post. You can easily … [Read more...] about How To Do Bayesian A/B Testing At Scale
Why You Should Switch To Bayesian A/B Testing
What is A/B Testing? Almost everyone hated learning statistics (well, maybe except some statisticians). With all those distributions and critical values that we needed to memorize, we just ended up with a headache. You might have swore not to ever touch the subject again; that is, until you had to analyze an A/B test. A/B testing is the “fun” name … [Read more...] about Why You Should Switch To Bayesian A/B Testing