Both marketing and sales are directly responsible for generating revenue. This unique position gives the two functions significantly more power to direct investment into new projects. The need to keep up with competitors in fighting for market share means that both units are, on average, much more willing to try new tools as well, including the latest technology advances based … [Read more...] about Beyond Conventional Tactics: How AI is Redefining Marketing and Sales
Applied AI
Redefining Conversational AI with Large Language Models
Source: rawpixel.com Conversational AI is an application of LLMs that has triggered a lot of buzz and attention due to its scalability across many industries and use cases. While conversational systems have existed for decades, LLMs have brought the quality push that was needed for their large-scale adoption. In this article, we will use the mental model shown in Figure 1 to … [Read more...] about Redefining Conversational AI with Large Language Models
Generative vs Predictive AI: Key Differences & Real-World Applications
Generated with Bing and edited with Photoshop Predictive AI and generative AI are two powerful applications of artificial intelligence with a wide range of use cases in business and industry. Both types of AI use machine learning to learn from data, but they do so in different ways and have different capabilities. Business leaders must understand the strengths and … [Read more...] about Generative vs Predictive AI: Key Differences & Real-World Applications
Building AI Products With A Holistic Mental Model
Note: This article is the first in a series called “Dissecting AI applications”, which introduces a mental model for AI systems. The model serves as a tool for the discussion, planning, and definition of AI products by cross-disciplinary AI and product teams, as well as for alignment with the business department. It aims to bring together the perspectives of product managers, … [Read more...] about Building AI Products With A Holistic Mental Model
Beyond Metrics: A Hybrid Approach to LLM Performance Evaluation
Large Language Models (LLMs) present a unique challenge when it comes to performance evaluation. Unlike traditional machine learning where outcomes are often binary, LLM outputs dwell in a spectrum of correctness. Also, while your base model may excel in broad metrics, general performance doesn’t guarantee optimal performance for your specific use cases. Therefore, a … [Read more...] about Beyond Metrics: A Hybrid Approach to LLM Performance Evaluation
Step-By-Step LLM Product Development For Business Leaders
Generated with Midjourney Enterprises in every industry and corner of the globe are rushing to integrate the power of large language models (LLMs) like OpenAI’s ChatGPT, Anthropic’s Claude, and AI12Lab’s Jurassic to boost performance in a wide range of business applications, such as market research, customer service, and content generation. However, building an LLM … [Read more...] about Step-By-Step LLM Product Development For Business Leaders
Creating An Information Edge With Conversational Access To Data
Figure 1: Representation of the Text2SQL flow As our world is getting more global and dynamic, businesses are more and more dependent on data for making informed, objective and timely decisions. However, as of now, unleashing the full potential of organisational data is often a privilege of a handful of data scientists and analysts. Most employees don’t master the … [Read more...] about Creating An Information Edge With Conversational Access To Data
Can ChatGPT Compete With Domain-Specific Sentiment Analysis Machine Learning Models?
ChatGPT is a GPT (Generative Pre-trained Transformer) machine learning (ML) tool that has surprised the world. Its breathtaking capabilities impress casual users, professionals, researchers, and even its own creators. Moreover, its capacity to be an ML model trained for general tasks and perform very well in domain-specific situations is impressive. I am a researcher, and its … [Read more...] about Can ChatGPT Compete With Domain-Specific Sentiment Analysis Machine Learning Models?
Using GAMs To Project Progression Of Diabetes
This article is based on the chapter from the Interpretable AI book by Ajay Thampi. Take 35% off Interpretable AI or any other product from Manning by entering bltopbots23 into the discount code box at checkout at manning.com. Diagnostics+ AI – Diabetes Progression Imagine that you’re developing an AI-powered app that will help you diagnose illnesses: Diagnostics+. The … [Read more...] about Using GAMs To Project Progression Of Diabetes
Data Capitalism: Innovation, Extraction, Social Conscience
How to advance social capital in a world increasingly governed by surveillance capitalism? About a year ago, I read Atlas of AI by Kate Crawford, a brilliant analysis of the extractive processes that govern the field of machine learning, from environmental resource allocation to the harvesting of our political fabric to data privacy infringements. This article … [Read more...] about Data Capitalism: Innovation, Extraction, Social Conscience